Luxury timepieces have their own special place and are crafted by brilliant watchmakers, who have spent their entire lives creating these beautiful pieces of art with a lot of precision and perfection. Here’s a list of reasons why they hold so much value:
• The Brand Name
These brands carry a legacy as rich as their own existence. They showcase their love for watchmaking and package it in a way that they enter our lives with an edge over others in the market. The name of the brand itself is a matter of pride for both the brand and the buyer. One should never underestimate brand integrity when buying a timepiece.
• The Exclusivity
Limited edition watches are sold at double the price and people are ready to pay. That’s because they want to be a part of this exclusive club. Exclusivity does play an important role here. It does make a lot of difference depending on what the buyer is looking for.
• The Uniqueness
Some brands make their own movements. Every brand has its own distinct design philosophy. These unique selling points do define buying decisions on the part of the customers. Some brands use rare materials and parts, which are not available anywhere outside their own manufacturing plants. Uniqueness of a timepiece always has the advantage.
• The Fan Following
Some brands are old school and still very popular while on the other hand some luxury brands are investing big time in building their strong digital presence. They are targeting the internet generation. However, a luxury brand is one because it has been there for many years and their fan following majorly depends on a personal choice rather than their presence online or not.
Top things to look for in a luxury watch
• Swiss movement
• Consistent pricing
• Signed crown and buckle
• Designed and crafted by actual watchmakers
• Sapphire crystal
• Metal construction
These brands carry a legacy as rich as their own existence. They showcase their love for watchmaking and package it in a way that they enter our lives with an edge over others in the market. The name of the brand itself is a matter of pride for both the brand and the buyer. One should never underestimate brand integrity when buying a timepiece.
• The Exclusivity
Limited edition watches are sold at double the price and people are ready to pay. That’s because they want to be a part of this exclusive club. Exclusivity does play an important role here. It does make a lot of difference depending on what the buyer is looking for.
• The Uniqueness
Some brands make their own movements. Every brand has its own distinct design philosophy. These unique selling points do define buying decisions on the part of the customers. Some brands use rare materials and parts, which are not available anywhere outside their own manufacturing plants. Uniqueness of a timepiece always has the advantage.
• The Fan Following
Some brands are old school and still very popular while on the other hand some luxury brands are investing big time in building their strong digital presence. They are targeting the internet generation. However, a luxury brand is one because it has been there for many years and their fan following majorly depends on a personal choice rather than their presence online or not.
Top things to look for in a luxury watch
• Swiss movement
• Consistent pricing
• Signed crown and buckle
• Designed and crafted by actual watchmakers
• Sapphire crystal
• Metal construction
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